How To Protect Yourself
What would you do if someone started going around with your name? If they passed themselves off as you – trading on your reputation? It wouldn’t be nice, would it? It might sound like the plot of a film or the stuff of nightmares, yet this can be a concern for businesses in the digital era.
Your domain name is the combination of words people type in to be able to access your website. To all intents and purpose, it IS your name. So it matters quite a lot to be able to keep hold of it.
Yet domain name hijacking is a very real risk. This is the process by which someone switches the registration of your domain, leaving you stripped of control of your name.
Clearly, that would cause you big problems, cutting the business you can do from your site and associated email addresses. So, what can you do to try to protect yourself against this scenario?
Choose Wisely
You need to consider your domain carefully. You need to select a web address that no-one else has, clearly, but during your domain registration
process you can also snap up similar domain names to stop the potential
for copycat sites. This won’t necessarily stop hijacking, but it might
end any doubt over the ownership of your domain registration, which
could help to stave off the possibility of issues here. Take Security Seriously
Anything worth keeping hold of is worth protecting – and that stands for your domain name too. This means you need to call upon the services of some robust security software – and ensure that the hosting company that you use has the level of technical support that gives you confidence. Keep your security software up to date at all times and see if your registrar will allow you to ‘lock’ your domain.
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